Be careful who you choose to manage your social profile

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If you are like any other hard working business owner then you know the importance of marketing and the role it plays in survival and growth of your business. Yet it’s becoming difficult to keep pace with rapidly changing marketing platforms.

Evolution of Marketing

It’s astonishing how the landscape of marketing has changed in last few years.

Here’s the problem

It’s not a piece of cake to keep up with these changes. Just when you thought running Google Ads was enough, social networks came and changed the whole ballgame! It’s already hard running a business and keeping with these changes is not an easy task. Even if you are a tech savvy business owner you simply won’t have enough time, after all there are only 24 hours in a day 🙂 

Social networks bring so much promise to business, it would be a shame if you can’t take leverage it simply because of lack of expertise or time. No matter what type of business you have social networks can help you increase brand awareness, customer loyalty and business growth.  

Outsourcing Social Marketing

Big corporations have big budgets to spend on a dedicated Social Media Manager(also called as SMM). Their task is to use Company’s social profiles to engage both prospective and existing consumers.

Of course, small businesses don’t have budgets of a mega corp. So they outsource this task. Many companies offer services that promise one post a day for a fixed monthly fee($100 and above). However simply posting mundane updates isn’t enough. Your social posts must be engaging and appeal to the right audience. In fact irrelevant content can hurt your brand and thus business.

Outsourcing Checklist

When outsourcing your SMM task, ask these questions.

Who will actually be posting this content? If this job is being subcontracted then quality of posts will most likely suffer

Will you post original content? Always linking to/retweeting other articles won’t help your brand at all. SMMs should often post original(and engaging) content.

Will your posts include graphics? Relevant infographics/photos attract way more audience than just plain text updates.

Remember, quality of posts is more important than frequency.

Our Services

We offer Social Media Marketing & Advertising services that are aligned to your business goals.
Each business is unique and so are it’s needs. So we first understand what your business goals are whether it’s bringing in more leads to increase sales or to increase brand awareness and loyalty.

Social Media Marketing

Once we have better understanding of your business and it’s needs our Social Media Managers will post content that’s both engaging and relevant to your business.

What we offer

  • Regular updates on your social network page
  • Original infographics/photos once a week
  • Weekly Engagement report

Why Us

Choosing right social network –  Do you know it’s very unlikely to attract teen audience with LinkedIn. It’s also of no use using Snapchat if your audience is 50+. We find the right medium for you and post content suitable for that network.

Pictures are worth thousand words – From time to time we’ll create original graphics to attract more audience.

Engagement Report – You’ll get weekly/monthly reports to see how Social page is doing.

Social Media Advertising

If you’re not careful it’s easy to burn money on social advertising without getting any real results.

What we offer

  • Advertising campaigns on major social networks
  • Focus on attracting right audience 
  • Daily/weekly report on how your ad is doing

Why choose us

Quality Audience – Anyone can get more audience if you throw enough money. But we optimize advertisements so you attract right kind of audience, audience that has potential to be your customers. This way you get more bang for your buck.

Right Social Network – Our advertising experts are proficient in most major social networks. So they know which social network is right for you.

Talk with us

We share your spirit of entrepreneurship and passionate about growing your business. Tell us bit about your business and what you are looking for. We’ll be more than happy to help 🙂

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